San Jose’s Last Beachfront
Aura by Grupo UNE In San Jose del Cabo’s original hotel zone, the beachfront market has closed in on itself. This area was planned decades ago under a master plan laid out by FONATUR, Mexico’s federal tourism development authority, which defined land use, density, and long-term urban structure for this stretch of coast. What emerged […]
Cerritos and the End of One-Size-Fits-All Luxury
Along the Pacific side of Baja California Sur, Cerritos has been changing in ways that show up most clearly in what is selling and what is not. Smaller condo projects continue to come online, but many are moving more slowly than before, lingering on the market as prices rise. At the same time, demand has […]
President’s Cup Motorsport 2026: A Racing Tradition That Continues to Shape San Jose del Cabo
Each March, as the Fiestas Tradicionales de San Jose del Cabo take over the historic center, one event consistently anchors the program with a different kind of energy. The President’s Cup Motorsport returns in 2026 not simply as a race, but as one of the defining expressions of local identity, shaped by decades of competition, […]
ABC Art Baja 2026: A Cultural Circuit Taking Shape Across Baja California Sur
There is a particular kind of cultural momentum that builds in Baja California Sur when a project begins to connect places that rarely operate in sync. ABC Art Baja 2026 arrives within that context, structured as a sequence unfolding across San Jose del Cabo, Todos Santos, and La Paz between March 18 and April 5. […]
Inside the Fiestas Tradicionales of San Jose del Cabo
Every year in mid-March, San Jose del Cabo pauses its routine for a celebration that predates the modern tourism economy and reaches back to the town’s origins. The Fiestas Tradicionales de San Jose del Cabo mark the feast day of Saint Joseph, the Catholic patron saint from whom the town takes its name. Like many […]
Medical Tourism and the Growth of Advanced Healthcare in Los Cabos
Photo by Longevity Medical Institute Every year, millions of patients around the world cross international borders in search of medical care. Some travel for specialized procedures, others for advanced diagnostics or preventive health programs that may be difficult to access at home. This growing movement, widely known as medical tourism, has become one of the […]
A Region Under Construction: The Infrastructure Push Reshaping Los Cabos
Over the past decade, Los Cabos has emerged as one of the fastest growing regions in Mexico. Tourism arrivals have surged, new residential communities continue to expand across the municipality, and the population of southern Baja California Sur has increased steadily as workers and families relocate to support the region’s booming economy. This rapid growth […]
Waves Across Southern Baja: Culture, Community, and the Next Wave of Development
Surfing plays an important role in defining the coastal identity of southern Baja California Sur, a stretch of shoreline that runs from Los Cabos along the Pacific coast and north toward San Juanico. Within this region, waves influence tourism patterns, shape coastal communities, and increasingly inform new models of residential development. Photo by Surfline In […]
San Francisco 49ers Launch School Based Flag Football Program in Los Cabos
The arrival of 49ers Flag Mexico marks a meaningful shift in how international sports organizations engage with local communities. What begins as a school based flag football program carries broader implications for youth development, access to structured athletics, and long term community investment in Los Cabos. A Strategic Alliance Behind the Initiative Developed by the […]
Los Cabos Enters Peak Spring Break Season
As March begins, Los Cabos is preparing for a significant influx of visitors, with approximately 50,000 students expected to arrive over the next five weeks. This season is projected to generate an economic impact of US$30-US$40 million, reflecting the region’s growing status as a premier destination for the spring holiday. Visitors arriving during this period […]